SEO simply stands for Search Engine Optimisation. This is where you construct your web pages and implement certain techniques to help you rank as high as possible on search engine result pages (SERPs). The higher your pages can rank on Google/Bing/Yahoo/etc. results pages, the more traffic your site is likely to get.
SEO can be split up into two categories; On-Page SEO and Off-Page SEO.
On-Page SEO
- Refers to all the things that you can do ON your website to help you rank higher, such as page titles, internal linking, meta tags & descriptions, etc.
- Refers to all the things that you can do directly OFF your website to help you rank higher, such as social networking, article submission, forum & blog marketing, etc.
On-Page Search Engine Optimisation
Page Titles
Your page titles are one of the most important SEO factors on your site. Each of your pages & posts should have its own unique title, which includes the main keywords for that page.
For example, you could write a blog post about a new computer technology that you have tried. It is therefore vitally important that you include ‘computer technology’ within your post title, perhaps “very fast computer technology” or “computer technology for hacker ”, etc.
This way, whenever someone searches for computer technology in a search engine, your post has a better chance of showing up because you have included those keywords.
Meta Descriptions
Many people forget to include meta descriptions for their pages. These descriptions are an important place to include relevant keywords for your content, as these are used within the search results when your page is listed.
For instance, if we continue to use the ‘computer technology’ example, then a good meta description for that page would include those keywords and related ones. So, “This very latest computer and very fast loading using very powerfull ram and graphic card.” would be a great meta description to use, as it is relatively short, whilst containing a number of specific keywords.
Meta Tags
For each of your pages, you can include a set of keywords in the form of meta tags. These should be all the relevant keywords of your content, which you will have researched previously.
hope it can help you to increase your pagerank and traffic
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